Our thinking on branding, business and strategy
Insight
The Evolution of the Brand Consultant: Breaking the Chains of Corporate Addiction
9 Minute Read
Insight
Collaborative Conversations
In this series of short briefings, experts from GW+Co’s network discuss some of the things they see happening, explain the implications, and outline actions you can take.
2 Minute Read
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Podcast
Designing better ways of working
Our founder and principal Gilmar Wendt features on the We Got This podcast
5 Minute Read
Insight
Design as a strategic superpower in banking
Activating a design-led approach can delight customers, engage employees and stimulate innovation
5 Minute Read
Insight
The 6 questions leaders should ask when translating company purpose into action
1 Minute Read
Insight
Does Your Culture Stand Up To Scrutiny In This Infodemic?
The coronavirus pandemic is driving up transparency.
5 Minute Read
Insight
Enacting Purpose in Testing Times: Aligning Culture, Strategy And Brand
Business purpose can drive deep transformation if the change process is inclusive.
4 Minute Read
Insight
The writer vs. the designer
Can the designer become the writer? And can words become the answer to the designer’s creative block?
3 Minute Read
News
Winners at The Best Agency Awards!
We’re delighted that GW+Co have been awarded in the 'Top Job' category for our work with THORNeco.
3 Minute Read
Social
An evening of being lost in translation
It's that time again – the beginning of the end of the year, and the season for the annual GW+Co party.
2 Minute Read
Work
How acdc became edgy, full of life and honest
Bringing out the authentic voice of a lighting company with a ton of personality
2 Minute Read
Insight
The Family Formula: Why values are so valuable
Part five in our series on how family businesses can flourish
5 Minute Read
News
Two Golds and two Silvers at last night’s 2018 Transform Awards
Celebrating the transformative power of brand work with five wins and four happy clients
4 Minute Read
Insight
The Family Formula: Why you can’t just keep it in the family
Part four in our series on how family businesses can flourish
4 Minute Read
News
Winners at the DBA Design Effectiveness Awards!
We’re delighted that GW+Co have won a Gold Design Effectiveness Award for our work on THORNeco, Zumtobel Group’s low-cost lighting range.
2 Minute Read
Social
A pub quiz at the Sans and Serif
Our studio pub opened its doors for one night only, for a pop-up pub quiz.
2 Minute Read
Podcast
The Family Formula Podcast
A series of podcasts exploring the conundrums faced by family businesses and what we’ve learnt about how to tackle them
34 minute listen
Insight
The Family Formula: Why you need freedom and focus
Part one in our series on how family businesses can flourish
4 Minute Read
Insight
The Family Formula: Why growing also means growing up
Part two in our series on how family businesses can flourish
5 Minute Read
Insight
The Family Formula: Why old dogs need new tricks
Part three in our series on how family businesses can flourish
5 Minute Read
Insight
Is your business approaching a midlife crisis?
It might be time to work on your brand.
6 Minute Read
News
How we won Gold, Silver and Bronze
Last night, we won Gold, Silver and Bronze at the Transform Awards for one single project: the naming strategy and branding of The Exceptionals – a charity that helps businesses employ ex-offenders.
4 Minute Read
Social
Branding pub quiz – questions
Test your knowledge of brands past and present with this quiz by GW+Co.
2 Minute Read
Work
Extreme beauty
Having been shortlisted for the Brand Impact Awards, we feel inspired to share the ‘making of’ story for our menacingly beautiful logo film for Reiss.
2 Minute Read
Social
An analogue evening
On the 3rd of December we hosted a very special dinner event at Old Paradise Yard – a follow-up to last year’s Fine Designing.
3 Minute Read
Insight
The joys and pains of type on screen
Good typography has been essential in communicating written messages pretty much since the invention of the printing press in 1439 by Johannes Gutenberg.
3 Minute Read
News
A facelift that goes more than just skin deep
A client's experience of working with us, as published in Print Week.
7 Minute Read
Insight
Embracing Lovable Systems
We all know times have changed, so why haven't brand guidelines?
4 Minute Read
News
Success at the Transform Awards
We’re pleased to announce that GW+Co had some success at the 2016 Transform Awards this Tuesday night, picking up three trophies.
1 Minute Read
Work
The Exceptionals
We’re excited to share the work we've been doing on a charity project for the Traverse Trust.
3 Minute Read
Insight
Infographic of the Week
UK election 2017: Conservatory party loses 12 seats while Labour, led by Jeremy Corbyn, has increased by 31